Beginnings

Iced from a hot idea, a Florida company took a polar plunge idea into success. Sensing a growing interest in cold water therapy but limited accessible options, they carved a niche in the wellness market. The road to their sleek, affordable cold tubs wasn't a quick dip, however. It took time, resilience, and a relentless focus on crafting the perfect product to transform their initial concept into a market leader.

  • Customer Centricity

    Understand customer needs and exceed expectations.

  • Innovation

    Seek continuous improvement, pushing boundaries of design and functionality to create the most effective product

  • Accessibility

    Make our product available to everyone, driving to create affordable and user-friendly cold tub solutions

  • Resilience

    Acknowledge the challenges in product development in order to overcome obstacles and deliver exceptional quality.